Ingeniero Comercial

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Browsing Ingeniero Comercial by Author "Almendariz Menéndez, Blanca"
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    El marketing turístico como una opcion de operatividad comercial en la zona norte de la provincia de Manabí caso especifico San Jacinto y San clemente. 2002-2006
    (Universidad Técnica de Manabí, 2007) Chincha Chiga, David Guillermo ; Ortega Farfán, Alex Damián ; Almendariz Menéndez, Blanca
    This work of Investigation this directed to the use of the tourist marketing in the places where tourism is made like they are it San Hyacinth and San Clemente. It was important to remark and to describe the characteristics of the Beaches and their potentials located in each a that you/they give us an antecedent of the techniques that the makers of tourism use to carry out their activities daily. In the first chapter he/she was carried out a brief analysis of the project remarking what was made in the development of this investigation. The second chapter understands the Marco Referential, Theoretical and Conceptual where all the concerning one was included to the handmade fishing in general form of the Ecuador and particularizing in the place of this study like he/she is San Hyacinth and San Clemente. In the third chapter the methodological design was described used in the development of this investigation, as well as the techniques employees, to obtain the number of tourists and local interviewed makers of tourism, to carry out the tabulation and analysis of this study. In the fourth chapter it was demonstrated by means of the statistical squares and later on by means of the analysis, the reality of the Marketing in the tourist sector of San Hyacinth and San Clemente reason of this study. The problems that were detected in this investigation, are based in the proposal for in an innovative way to improve the socio economic level of the problems of the operability of the tourism in San Hyacinth and San merciful. Finally the conclusions and recommendations were formulated that they helped the population that operates and it generates revenues thanks to the arrival of tourists in these paradisiac beaches.
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    Sistemas de comercialización del sector formal e informal del tabaco en hoja e industrializado en la provincia de Manabí. Período 2002-2006.
    (Universidad Técnica de Manabí, 2007) Intriago Cedeño, Mercedes Elina ; Zambrano Figueroa, Carmen Yasmin ; Almendariz Menéndez, Blanca
    The areas of more production locate them to him in the canton Portoviejo, which reported 16 has in the year 2002 and in the years 2003, 2004, 2005 and 2006 you increment at 21, 22 and 24 have. In this same order it continued him Flints with 4, 6, and 9 there are that they were verified by the INEC. Chord to the registrations of the CAPIM (Camera of the Small Industry of Manabí) 84% possesses a defined administrative structure, while 16 remaining% this managed by a single person that at the same time is the proprietor and that he/she has many responsibilities. Meanwhile the informal sector is parked in the streets or portals, for which you/they pay an equivalent tax to USD 1,00 newspaper to the municipal entities and it is not governed by any administrative system. While the formal sector, is compound for family direct and indirect and they have a limited economic capital, since they don't enjoy credits on the part of private and state entities, that makes that its technology and manpower is not qualified and therefore its commercialization and productivity is limited, according to the mark of tobacco, cigarettes and other presentations. As natural product in cigarettes, it corresponds to the formal sector that identifies salespersons in the local markets and stores of the diverse cantons manabitas. The administrative structure of the informal trade, is of a single person's u/o family property, the same ones that are responsible direct of its normal one and operation. He formal trade expends mark products, quality, high prices, since are of origin, which acquire them for orders to companies exporters located in the cities of Guayaquil and I Remove. At the present time the producers and merchants of the sale of the tobacco in their different presentations in Manabí, come carrying out activities in order to taking their elaborated the consumers and in these last years the competition is more intense, for the different marks that have entered to the market in which you can identify the systems of sales, be industrialized, processed and I eat primary product where established differences exist with regard to quality and prices marketed in our means.