Sistema de producción, comercialización y distribución de los alimentos procesados en bocaditos de sal de la empresa elaboración artesanal de empanadas Don Kiko y su impacto en el mercado provincial periodo 2014-2015

Abstract

Companies are faced with the rapid and constant changes of the environment, in today's globalized world, we must look for management strategies that allow today's organizations to be able to anticipate and adapt permanently to their competitors, making the most of their resources. This requires the analysis of production, marketing and distribution systems, which manage to direct their activities in a competitive world and that allows them to identify themselves as quality companies. At present, the main objective of the Empanadas Craft Producing company Don Kiko is to extend its products in processed foods that are attached to new market trends based on state of-the-art technology, such as industrial machinery that improves the process effectively and efficiently Offering quality products, with greater added value. The company offers a wide variety of salt snacks, such as: banana and flour pies, fingertips, corviches, muchines, meat balls, buns, among others, made in a homemade way producing 10,500 bocaditos daily, the same ones that are distributed To the different customers of the province obtaining 90% of sales to the production, which generates profitability for the business, reason for which it is tried to analyze the system of production, commercialization and distribution of the processed foods in bocaditos of salt of The company producing handmade Don Kiko empanadas and its impact on the provincial market