La gestión administrativa y su incidencia en la responsabilidad social empresarial en la electromecánica Mera en la ciudad de Portoviejo.

Abstract

Excellent administrative management is vital within an organization and together with social responsibility it helps the company stay in the market and improve the quality of its products or services. The present research work is carried out in Electromecánica Mera, a family business that is dedicated to the repair of electrical parts of vehicles, we found that there is a lack of training, lack of incentives and personal motivation, lack of social responsibility as a company due to the large amount of obsolete objects in the workshop, all these characteristics allowed to formulate the research problem, referring to the inadequate administrative management and the bad implementation of social responsibility that lead to the deficiency in the organization. The objective of the investigative work is focused on improving the administrative management of Electromecánica Mera and at the same time making the company socially responsible. The research is descriptive, explanatory, using the bibliographic method. The proposal was defined by four collaborators (including the manager); The technique of interviews and small surveys was used for the processing and analysis of results. The results provided by this research work will give a different approach to content related to Administrative Management and Corporate Social Responsibility in the field of electromechanical workshops, thus achieving updating knowledge and implementing new options of tools and techniques related to the subject of administrative management. of electromechanical workshops. The purpose of this research is that Electromechanics Mera understands the correct management of Administrative Management and its Responsibilities as a company, how this can benefit in terms of customer satisfaction with the services it offers, guided by a proposal detailed at the end of this study.