ESTUDIO DE FACTIBILIDAD PARA LA INSTALACIÓN DE UNA FARMACIA UNIVERSITARIA EN LA CIUDAD DE PORTOVIEJO, PROVINCIA DE MANABÍ

Abstract

Previous to the obtaining of Economist's Title we chose the modality of proposal of productive projects, the same one that has like topic: Study of feasibility for the installation of an university pharmacy in the city of Portoviejo, country of Manabí, which began to be developed based on a market study; the same one that required of the realization of surveys that you/they were directed to the educational personnel, office worker, pensioners and students of the Technical University of Manabí; and to some people that inhabit the citadels March, Municipal, 12 San José, University student of the City of Portoviejo. The results allowed to be proven that the plaintiffs need of a pharmacy in this sector, since they don't have some that satisfies their necessities completely, therefore we dare to say that the pharmacy will be located in a strategic place and that it will be feasible this project. On the other hand it was taken to effect the analysis of the possible prices to be implanted in the university pharmacy, all this was carried out by means of investigations or small surveys carried out to the pharmacies but grateful of the City of Portoviejo, with the help of the president of the Association of Pharmacies we could verify which are the products that in general are sold with but frequency to newspaper.